Petrokimia Gresik Encourages 15 Fostered MSMEs to Enter International Markets

Petrokimia Gresik, an Agroindustry Solutions Company under the Pupuk Indonesia holding group, is encouraging 15 fostered Micro and Small Enterprises (MSMEs) to level up and become competitive in international markets. One of the support programs is the “Independent Export MSME Workshop,” held in Gresik, East Java, recently.

President Director of Petrokimia Gresik, Daconi Khotob, stated that the implementation of the company’s Social and Environmental Responsibility (TJSL) program follows a sustainable MSME development model, which includes capacity building, market development, and management assistance.

“This workshop serves as one of the efforts to help MSMEs expand into international markets by equipping them with the ability to manage the entire process, starting from identifying buyers, correspondence, negotiation, financial administration, to export and logistics management, both offline and digitally,” said Daconi.

Meanwhile, Vice President (VP) of Social & Environmental Responsibility, Kadek Ardhika WK, added that the workshop was attended by 15 MSMEs with a total of 29 participants. The materials were delivered by experienced experts in their respective fields.

The participating MSMEs include Batik Bangsawan, Batik Zulpah, Tenun Gedog Zaenal, Batik Sariwarni, OG Jewelry, Djasmine Bordir, Madu Tasman, Tape Crispy, Bawang Goreng Hunay, Rebana Gresik Tiga Putri, Sarung BTM, Omah Tiwul, Tirta Shanum, Tarnie’s Leather, and Deweluxe. These MSMEs represent industries such as fashion, crafts, and culinary products.

They originate from various regions across East Java and Central Java, including Gresik, Sidoarjo, Madura, Bondowoso, Probolinggo, Malang, Tuban, Madiun, Pacitan, Magetan, and Kudus.

“We acknowledge that with the global economic challenges and downward trends, securing buyer interest is not an easy task. However, we hope this workshop will help MSME players sharpen their ability to identify market opportunities and strengthen their understanding of tips and strategies to enter the export market,” Kadek concluded.